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45 days ago
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201 days ago
This is really encouraging.. http://blog.nielsen.com/nielsenwire/nielsen-news/searching-for-savings-is-live-search-cashback-working/ Searching for Savings: Is Live Search Cashback Working? May 15th, 2009 Posted in Nielsen News Discuss Jon Stewart, Research Director, Technology & Search, Nielsen Online We’ve all been there. We’re at the store sizing up that shiny new product, and everybody from the floor manager to the checkout person to our Significant Other is telling us how much we can save if we just went ahead and bought the darn thing. And we know that spending money isn’t actually saving it, but we do it anyway because it feels so good. Well, last May, Microsoft saw opportunity in our soft spot, and told us that they would actually pay us to buy products we found using their search engine. And so Live Search Cashback was born. With technology derived through Microsoft’s acquisition of Jellyfish.com, the ...
